Events groups announce merger
The merger will combine both company's services to create a one-stop shop for all event requirements; from booking and catering to production and entertainment. The new group will also have a much-increased reach and may even open up opportunities within the hotel sector.
The move increases the group's turnover to £300m and will add a catering arm that operates at 750 sites across the UK and employs in excess of 6,200 people.
Concerto Group’s CEO, Adam Elliott, will head the business and its brands, which include event caterer, Create, and brands such as Ultimate Experience, event management; bespoke event full service management agency, Mask; corporate team building business, Eventwise; venue finding specialists, Venueseeker; and Christmas and summer party specialists, JD Parties.
Concerto also operates at a number of other high-profile UK venues including The Tower of London, among others.
The merger has been described as a positive move by both companies. CH&Co's CEO Bill Toner said: “CH&Co Group and Concerto Group are both well-known and respected players achieving great things in the events market so our union is a very positive development. Both companies bring a great mix of talent, expertise, creativity, resources and assets to the party, and together we create a really attractive proposition in this highly competitive arena.
It also gives us an introduction into the hotel sector. This new territory for CH&Co Group is an area I know well and it’s a very exciting prospect.”
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